The Looking Glass Blog

In Italy, tradition trumps MySpace.

Posted by Josh on September 6th, 2007

I’m heading down to the Traver Gallery right now to check out the art exhibit featuring glass sculptors from Murano, Italy. (How can I not? It’s free and it gives me a mission on behalf of my job.) In preparation, I Googled a few of the artists who’ll be showing there. Aside from a few online mentions in similar gallery shows, they don’t have much of a Web presence. I guess that, in Italy, it’s possible to exist without a MySpace page. It’s a relief to know that there are still places where you can practice and sell your art the old fashioned way using traditional relationships with gallery owners, etc. Increasingly, it seems, artists have to spend as much or more time marketing their work on- and offline than they do actually practicing their craft. Good to know there are still places in the world where that isn’t necessarily the case.

Buona Sera,

Josh

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